ˇďPromotion Plan:
1. Specialty Media: News releases and advertisements of this exhibition will be carried out through professional media such as Maydeal Medical Network, Medical Apparatus Review, Chinese Medical Equipment Journal, China Medicinal Business Information Network, China Medical Apparatus Network, Medical Equipment Magazine, China Hospital Procurement Directory, National Medical Apparatus Market Newsletter, International Medical Apparatus, HC360 Medical Apparatus Network, and Medical Equipment Information Network, etc.
2. Mass Media: News releases and advertisements of this exhibition will be launched via mass media such as Shanghai Xinmin Evening News, Shanghai Business News, Shanghai Morning Post, and Shanghai Economic Journal, etc.
3. Professional Invitation: Invitation letters and admission tickets will be distributed by various means to invite extensively hospital directors, medical apparatus and equipment executives, end-users, and consumers to pay visit, conduct negotiations and place orders.
4. Press releases and new product presentations will be launched before the exhibition to invite newspaper publishers and TV stations for participation to make news coverage of this exhibition.
5. Official documents will be issued and distributed directly by the Business Development Department of Chinese Medical Doctor Association to various specialty committees, hospitals at the city, district and county levels, Shanghai-based hospitals, factory and mining hospitals, etc. to invite professionals to pay visit, conduct exchanges and place orders.
6. During the ˇ°2008 National Medical Equipment Spring Fairˇ±, the Organizing Committee will print 50,000 admission tickets and distribute them to professional visitors and exhibitors.
ˇďTechnical Seminars:
During the exhibition, the Organizing Committee will arrange for many sessions of technical seminars to conduct technological and trading exchanges, product promotion and presentations. All enterprises can make applications to host their seminars. They must select their own topics and submit them to the Organizing Committee with the Application Form & Agreement for the purpose of earlier arrangement of seminar location and equipment, and the organization of professional audience.
- Overseas enterprises: USD 1,500yuan/ 2 hours
- Domestic enterprises: RMB 11800yuan/ 2 hours
Note: Please send the synopsis of seminar contents to the Organizing Committee in advance.
|
